ACCELERANT GROWTH SOLUTIONSWhy Training Without Diagnosis Is Just Expensive Guessing
Most sales initiatives fail not because the training was bad but because nobody diagnosed the problem first. Here is what to do instead.
AI-Powered Sales Diagnostics & Revenue Performance Advisory
Most revenue problems are not what they appear to be.
AGS helps B2B and private equity-backed companies identify what is actually holding growth back, and apply the precise combination of diagnostics, AI, and human performance that moves results.
600+
Organizations transformed
15,000+
Competency evaluations
2M+
Benchmarked professionals
50+
Combined years of operator experience
Featured Insight
Why Services-as-Software™ Will Eat the SaaS Stack
For two decades, SaaS delivered a powerful trade. The next decade belongs to a different model entirely. Leaders who internalize this now will build durable advantages while their peers spend another budget cycle chasing parity.
ByMark PetruzziCo-Founder & CEO, Accelerant Growth Solutions
Former Expert Advisor to Genpact and BCG. Co-author of Selling the Cloud and Data and Diagnostic-driven Selling.
The AGS Framework
Find More. Win More. Keep More.
Every diagnostic and advisory engagement is anchored to the full revenue lifecycle. Each stage has different breakpoints, different AI applications, and different interventions.
FIND MORE
Opportunity quality and early momentum
Most pipeline problems start upstream. ICP drift, weak qualification, and chasing accounts that were never structurally ready to buy. Find More fixes the front end before it poisons everything downstream.
AI identifies which accounts are structurally ready to buy before your team wastes a single outreach.
WIN MORE
Buyer alignment and deal execution
Deals stall because sellers rush to present solutions before buyers are committed to changing. The result is pipeline that looks real but never converts. Win More fixes the alignment break before it becomes a forecast miss.
AI surfaces deal risk and relationship gaps before they cost you the quarter.
KEEP MORE
Retention, expansion, and account health
Revenue does not stop at close. Expansion signals go unnoticed. Renewal risk builds silently. Keep More brings the same diagnostic rigor to retention that Find More and Win More bring to growth.
AI detects churn signals and expansion opportunities months before they become visible.
What We Do
The work starts with a diagnosis.
AI Advisory for Go-To-Market Leaders
Strategic guidance on where AI creates real leverage across Find More, Win More, and Keep More. We help leaders cut through vendor noise and deploy AI where it actually moves results. Platform-agnostic. Diagnosis-first. Always.
Explore AI Advisory →Sales Diagnostics & Revenue Performance
Structured diagnostics that reveal where revenue momentum breaks down and what to fix first. Benchmarked against 2M+ sales professionals across 21 competencies.
Explore Sales Diagnostics →Private Equity Revenue Advisory
Embedded support from pre-diligence through pre-exit. Alan Rudolph leads our PE practice with COO-level operating depth and the new AI-Driven VCP framework.
Explore PE Advisory →Fractional GTM & Commercial Operating Leadership
When execution gaps are structural, we step in to install commercial operating discipline. This is system installation, not interim management.
Learn More →Featured Resource
Pinpoint where pipeline momentum is breaking down. Free.
When deals stall, most leaders add activity. The issue is rarely effort. It's misalignment between how buyers decide and how sellers execute.
The AI Revenue Leak Diagnostic gives you a fast, structured entry point into where revenue is breaking down across your organization.
- Executive briefing on buyer-seller alignment
- Sales capability self-assessment
- Buyer-Seller Alignment Map template
- 1:1 results debrief with AGS
Industry Expertise
Built for your industry, not adapted to it.
Vertical-specific diagnostics and frameworks for the revenue challenges unique to your business environment.
MANUFACTURING
Manufacturer Sales Execution
Channel performance, rep productivity, and sales process discipline built for complex industrial selling environments. Led by KK Anderson and Brian Hadley.
Get the Manufacturer Diagnostic →SAAS & TECH
SaaS Revenue Transformation
For growth-stage and enterprise SaaS teams navigating buyer behavior shifts, AI adoption, and go-to-market transitions. Led by Mark Petruzzi and KK Anderson.
Explore SaaS & Tech →PRIVATE EQUITY
Portfolio Revenue Acceleration
Pre-diligence through pre-exit. Revenue operating systems that protect and expand enterprise value. Led by Mark Petruzzi and Alan Rudolph.
Explore PE Advisory →Selling Intelligence Podcast
Where revenue leaders come to think, not just listen.
Selling Intelligence is a weekly executive conversation for operators. We talk about where pipeline momentum actually breaks, how AI is changing revenue execution, and what the best leaders are doing differently right now.
Not tactics. Not hacks. Not tool reviews. This is how leaders diagnose, decide, and act.
1,000+ weekly listeners
Top ranked B2B podcast
Weekly new episodes
Recent Episodes
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Resources
Tools built for revenue leaders, not consultants.
Diagnostics, assessments, and content that deliver value before you ever talk to us.
FREE DIAGNOSTIC
AI Revenue Velocity Assessment
Identify where AI creates the largest measurable lift across Find More, Win More, and Keep More.
Take the Assessment →FREE DIAGNOSTIC
Manufacturer Sales Execution Diagnostic
Purpose-built for industrial and manufacturing sales environments. Pinpoint what's holding your team back.
Get the Diagnostic →FREE DIAGNOSTIC
Ways to Shorten Your Sales Cycle
Identify the specific friction points extending your deal cycles and what to fix first. Built for SaaS teams.
FREE DOWNLOAD
Selling the Cloud, Kindle Edition
Mark Petruzzi's bestselling book on enterprise SaaS selling. Free in exchange for your email.
WHITE PAPER
21 Competencies That Drive Sales Performance
Benchmarked against 2M+ professionals. What separates the top 10% of sales teams from everyone else.
Get the White Paper →FREE BENCHMARK
Sales Team Benchmark for New CROs
Understand what you inherited in 90 days or less. Complimentary for newly hired revenue leaders.
WEEKLY NEWSLETTER
AI in Sales, This Week: AI in Sales
Insights
Practical perspectives from the field.
Revenue intelligence from operators who have been inside 600+ sales organizations. Written by Mark Petruzzi and KK Anderson. No theory. No filler.
The AI Amplifier Problem: Why AI Makes Bad Execution Worse Faster
AI does not solve execution problems. It accelerates whatever already exists. Before you scale, you need to know what you are scaling.
Revenue Rarely Stalls Where Leaders Think It Does
The alignment break that causes your next missed forecast is already happening. Most leaders will not see it until it is too late.
The Team
Operators, not academics.
MP
Mark Petruzzi
Co-Founder & CEO
Bestselling author of Selling the Cloud and Data and Diagnosis-Driven Selling. Former Expert Advisor on GTM and business transformation for BCG and Genpact. Deep expertise in AI-enabled sales strategy and enterprise GTM transformation.
KK
Kristin Anderson (KK)
Co-Founder & President
589+ organizations transformed. 15,000+ competency evaluations completed. Co-host of Selling Intelligence. The operator behind AGS's diagnostic methodology and sales transformation practice.
AR
Alan Rudolph
PE Practice Lead & Operating Partner
Alan has lived through multiple PE exits with several of the most prestigious PE firms in the market. He is not an advisor who studies private equity. He is an operator who has been inside the room where enterprise value gets built, defended, and realized. As former COO at Mitratech and Cendyn, he brings COO-level operating depth to every portfolio engagement.
FAQ
What people ask about AGS
What is Accelerant Growth Solutions?
Accelerant Growth Solutions (AGS) is a sales diagnostics and revenue performance advisory firm that helps B2B and private equity-backed companies identify what is actually holding growth back and determine what to fix first. AGS combines data and diagnostics, AI and technology, and human performance to drive behavior change that moves deals.
What is Find More Win More Keep More?
Find More Win More Keep More is the AGS bowtie framework for the full revenue lifecycle. Find More covers opportunity targeting and pipeline quality. Win More covers deal execution, buyer alignment, and forecast confidence. Keep More covers retention, expansion, and account health. Each stage has different breakpoints and requires different interventions.
What is a sales diagnostic?
A sales diagnostic is a structured assessment of the revenue system that evaluates seller competency, management effectiveness, leadership alignment, pipeline quality, and buyer-seller alignment before any recommendations are made. AGS uses the Sales Effectiveness and Improvement Analysis (SEIA) which benchmarks against 2M+ sales professionals across 21 seller competencies, 20 management competencies, and 11 leadership competencies.
How does AGS start an engagement?
Every AGS engagement begins with a diagnosis. We conduct a structured assessment of the revenue system before recommending anything. The diagnostic reveals where revenue momentum breaks down, why it breaks down there, and what to fix first. We never prescribe before we understand the problem.
Revenue clarity starts with one conversation.
If you are done guessing and ready to know exactly where growth is breaking down and what to fix first, start here.