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Human Centric Selling
Revolutionizing B2B Sales: How AI Can Enhance Human Connections Instead of Replacing Them
AI in B2B sales should enhance human connections rather than replace them, focusing on building trust and improving interactions. Utilizing AI to deepen relationships can transform sales from transactional to consultative, fostering greater buyer satisfaction.
Mark Petruzzi, Cathy Minter & Andy Paul
Apr 28, 20243 min read
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